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Fast Frigate Digital Marketing

Chart a Bold New Digital Marketing Course

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⚓ Fast Frigate Local SEO – Cannabis & Dispensary

Stop Losing High-Intent Local Dispensary Customers to Your Competitors.

For cannabis dispensaries – Google organic and Maps are your only reliable traffic channels. We install a 100% done-for-you Local SEO system that gets your dispensary ranking where high-intent buyers are searching – in 90 days or we work for free until we do.

See Pricing & Packages → See What’s Included ↓
90 Days
To Measurable Rankings
1,470%
Revenue Growth (Case Study)
76%
Traffic From Organic
100%
Done-For-You
🚫

Google won’t let you advertise cannabis products directly. That means organic search and Google Maps are your highest-ROI acquisition channels – and most dispensaries aren’t using them effectively.

📍

Cannabis SEO is harder than standard local SEO. Fewer backlink opportunities, stricter content policies, and cannabis-specific directory ecosystems require a specialist – not a generalist agency.

📊

Most agencies don’t understand the cannabis niche. We’ve built a proven system specifically for dispensaries: GBP optimization, cannabis directory citations, and compliant content that ranks.

What You Get

The 10-Component Local SEO System for Dispensaries

Standard local SEO doesn’t work for cannabis. We’ve built a system that accounts for Google’s cannabis policies, the cannabis directory ecosystem, and the unique competitive landscape dispensaries face. Every deliverable is named, scoped, and tracked.

Maps Pack Dominator

GBP Setup & Full Optimization – Cannabis-Compliant

$1,500

Competitor X-Ray

Dispensary Gap Analysis: 4-6 Competitors, 15+ Signals

$750

Ironclad Authority

~100 Citations: General + Cannabis-Specific Directories (Leafly, etc.)

$1,200

5-Star Reputation Engine

Monthly Review Monitoring, Response & Strategy Guidance

$500/mo

Bird’s Eye View

Local Falcon 9×9 Grid Tracking (Weekly)

$300/mo

Local Hub Architecture

Website URL Structure & Dispensary Location Page Architecture

$750

Profile Consistency Sweep

All Local & Cannabis Profiles Optimized (Leafly, Yelp, etc.) – 100% NAP Consistency Across the Web

$300

Cannabis Directory Sync

Weedmaps & Leafly Menu, Photos, Pricing & Attribute Optimization

$400/mo

Technical Schema Markup

LocalBusiness, FAQPage & Product Schema Implementation

$600

Authority Content Engine

1-2 Locally Targeted Content Pieces Per Month

$800/mo
Total Stack Value
$7,100+
See Pricing →
Real Results for Dispensaries

Case Study: Dome City Dispensary

When Dome City came to us, their dispensary had virtually zero organic visibility – their website had fewer than 10 indexed pages and they were invisible in local search results. Here’s what happened after we installed the system.

Dome City Dispensary – Local SEO Results

From Organic Invisibility to Market Leader in Under 12 Months

1,470%
Revenue growth from organic search
540%
Monthly ROI on SEO investment
76%
Of all site traffic from organic search
7→500+
Indexed pages (from near-zero to full coverage)
  • The situation: Dome City had strong brand awareness locally but near-zero organic search presence. Their website had only 7 indexed pages and they were not appearing in Google Maps results for high-intent dispensary searches.
  • What we did: Full GBP optimization, ~100 cannabis-specific citations (including Leafly and general directories), website architecture overhaul, and ongoing monthly management.
  • The result: 1,470% revenue growth from organic, 76% of all traffic now comes from organic search, and 500+ pages indexed – turning their website into their highest-performing acquisition channel.
Why Dispensary SEO Is Different

The Cannabis SEO Landscape: Why Specialists Win

0
Cannabis product ads Google will approve – organic is your highest-value free channel
76%
Of local searches lead to a business visit within 24 hours
540%
Monthly ROI achieved for Dome City Dispensary
90 Days
Average time to measurable ranking improvement with our system
How It Works

How Our Dispensary Local SEO Service Works: From Contract to Live in 8 Days

Every step is documented, every deliverable is approved before we implement. No surprises, no black boxes – and no guessing about cannabis compliance.

01
Days 1-2
NAP Workbook & Competitive Analysis
We audit your current organic and Maps presence, gather all NAP data, and benchmark 4-6 competitor dispensaries across 15+ ranking signals to establish a clear baseline.
02
Days 3-4
GBP Content Creation & Approval
Our team writes every word of your GBP content – description, services, Q&A seeding, and hours/service area setup – all cannabis-compliant and optimized for local intent. You approve before anything goes live.
03
Days 5-6
GBP & Profile Implementation
With your approval in hand, we implement across your GBP and all local and cannabis-specific directory profiles, ensuring 100% NAP consistency across the web.
04
Days 7-8+
Tracking, Citations & Ongoing Management
Local Falcon grid tracking goes live, ~100 citations are submitted (including cannabis directories), and your monthly management cadence begins – reports, review monitoring, and ongoing optimization.
What’s Included

Two Tiers. Every Deliverable Named. No Long-Term Contracts.

Both packages are month-to-month. Pricing is based on your dispensary’s market, number of locations, and current baseline – we’ll walk you through it on a call. No obligation, no pressure.

Standard
Dispensary SEO Standard

The full done-for-you Local SEO system. Everything you need to rank in Google Maps and organic search – built, implemented, and managed for you.

Full GBP optimization (cannabis-compliant content + implementation)
Competitor gap analysis (4-6 dispensaries, 15+ signals)
~100 citations: general + cannabis-specific directories
All local & cannabis profiles optimized (Leafly, Yelp, etc.)
Website architecture & dispensary location page structure
Local Falcon 9×9 grid tracking (weekly)
BrightLocal rank & citation monitoring
Monthly review monitoring & response
Monthly performance report
Performance – Most Popular
Dispensary SEO Performance

Everything in Standard, plus deeper strategy, content production, and the 90-Day Maps Visibility Guarantee. For dispensaries serious about market leadership.

Everything in Standard, plus:
90-Day Maps Visibility Guarantee
Priority onboarding (48-hour kickoff call)
Monthly strategy calls with your Strategist
Dispensary location page content (1,200 words/page, setup)
1-2 locally targeted content pieces per month (ongoing)
Review generation strategy & guidance (compliant, no incentives)
Quarterly competitive re-analysis

Ready to Talk?

Schedule a Free 30-Minute Strategy Call

We’ll audit your current Maps and organic presence, show you where competitors are outranking you, and walk through which package fits your situation. No pitch, no pressure.

Schedule Your Strategy Call →

Need More Content Velocity?

Add supplementary content production to any Performance plan:

Growth Content Add-On
4 additional pieces/mo
+$1,000/mo
Domination Content Add-On
8 additional pieces/mo
+$2,000/mo
Our Performance Guarantee

Our 90-Day Maps Visibility Guarantee

On the Performance package: if we don’t demonstrably improve your Google Maps visibility for your primary dispensary keyword within 90 days of launch, we continue working for free until we do. We run a Local Falcon grid scan at launch and again at day 90 – same grid, same keyword, same settings, so there’s no ambiguity about what improved. Full terms and exclusions are outlined in your service agreement.

Documented Baseline

Local Falcon grid scan on Day 1 establishes your starting point – in writing.

90-Day Window

We measure from your official launch date, not your signup date.

Free Until Fixed

If we miss the mark, we don’t invoice for management until we hit it.

Got Questions?

Dispensary Local SEO: Frequently Asked Questions

Can dispensaries use Google Ads for paid traffic?

No. Google’s advertising policies prohibit cannabis-related paid ads in most markets. This makes organic search and Google Maps your most important – and most cost-effective – customer acquisition channels. Local SEO is not optional for dispensaries; it’s the primary growth lever.

Is Local SEO different for dispensaries than other businesses?

Yes, significantly. Dispensaries face stricter content policies, fewer backlink opportunities, and a unique directory ecosystem (Leafly, cannabis-specific citations). Our system is built specifically for this landscape – not adapted from a generic local SEO playbook.

Do you manage Weedmaps listings?

Yes. Weedmaps and Leafly are both included in our Cannabis Directory Sync component. We optimize your menu, photos, pricing, and attributes on both platforms as part of the core system – because for dispensary customers, these directories function as a second search engine. Weedmaps’ paid advertising features (like featured listings) fall outside the scope of this service, but full profile and menu optimization is included.

How does the 90-Day Guarantee work?

We run a Local Falcon 9×9 grid scan on Day 1 to establish your baseline. At Day 90, we run the same scan. If your primary dispensary keyword doesn’t show measurable improvement in Maps visibility across the grid, we continue working at no charge until it does.

Do I need to sign a long-term contract?

No. Both packages are month-to-month. You can cancel with 30 days written notice at any time. We believe in earning your business every month, not locking you in.

What does the setup fee cover?

The $997 setup fee covers the initial competitive analysis, GBP content creation, full implementation, cannabis-specific citation submission, and Local Falcon baseline scan – the one-time foundational work that makes the ongoing management effective.

How long before I see results?

Most dispensary clients see measurable movement in their Local Falcon grid within 30-60 days. The 90-day guarantee is our commitment for meaningful visibility improvement. Local SEO compounds over time – the longer you’re in the system, the stronger your position.

Can you manage multiple dispensary locations?

Yes. Each additional location gets its own GBP optimization, citation profile, and grid tracking. Pricing for additional locations is discussed on your strategy call.

Your Competitors Are Already Ranking

Ready to Make Your Dispensary the Top Local Search Result?

Schedule a free 30-minute strategy session. We’ll audit your current organic and Maps presence, show you exactly where your competitors are beating you, and map out what it would take to fix it – no obligation.

Schedule a Free Strategy Session →

[email protected]

Fast Frigate Digital Marketing

41 Greene St., Burlington, VT 05401

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